03- Named by Chang Dai Chien, Made in Hong Kong for the World: A Cultural Breakthrough in 1954


Chang Dai Chien (left) , Winston Kao (middle) and Kao Ling Mai (right) attend event together

 

original name

In 1954, the Kao family founded Kao’s East Art, originally known as East Art Company, with its name inscribed by their close friend and artistic partner, Chang Dai Chien. The company was dedicated to promoting cultural exchange between Chinese and Western art. It assisted artists from around the world by professionally photographing their works and transforming them into catalogues, calendars, fine art prints, porcelain plates, and limited-edition collectibles.

 

 

 

Renamed as Kao's East Art

Chang Dai-chien, also known as Zhang Daqian, was a master of modern Chinese art

Through exports to the United States, Canada, Australia, Singapore, Malaysia, Taiwan, and beyond, Kao’s East Art helped bring Chinese art and Hong Kong-made cultural products to the international stage. Long before the term “creative industries” became widely used, International Photo had already become a pioneer in combining photography, art, publishing, printing, and global cultural exchange.

 

 

East Art took part in HKAEE - showcasing innovative approaches that bring art into daily life

International Photo was never merely a studio. It became an irreplaceable cultural bridge — one that connected visual craftsmanship, artistic heritage, and international communication. Its contribution to Hong Kong’s cultural and creative development is immeasurable.

Winston Kao pictured with the then Governor of Hong Kong.
Archival image from International Photo Group’s visual heritage collection.

In 1959, Kao Ling Mai was involved in a serious traffic accident that greatly affected his physical and mental health. His son, Winston Kao, then a gifted student with dreams of becoming a doctor, was forced to abandon his studies in order to support the family. From that moment, his life was forever changed.

He carried the burden of supporting a family of thirteen: property payments, family debts, tuition fees for nine younger siblings studying in Hong Kong and overseas, daily living expenses, travel costs for his parents, and even financial support for artists. All of these responsibilities were paid for with the sacrifice of his youth.

 

Photo equipment at brunches


 Winston Kao shared a long-standing connection with Chang Dai Chien

After taking over International Photo and Kao’s East Art, Winston Kao lived like a machine that never stopped. He gave up himself to protect his family, preserve the company, and continue the legacy.


International Photo Group Limited